{"id":31642,"date":"2026-06-24T09:00:26","date_gmt":"2026-06-24T00:00:26","guid":{"rendered":"https:\/\/dev.stories.amorepacific.com\/zh\/?p=31642"},"modified":"2026-06-25T14:47:18","modified_gmt":"2026-06-25T05:47:18","slug":"amorepacific-%e7%89%a9%e7%90%86ai%e6%97%b6%e4%bb%a3%e6%9d%a5%e4%b8%b4%ef%bc%8c%e5%bd%a9%e5%a6%86%e5%b8%88%e8%81%8c%e4%b8%9a%e8%bf%98%e8%83%bd%e8%b5%b0%e5%a4%9a%e8%bf%9c%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/dev.stories.amorepacific.com\/zh\/amorepacific-%e7%89%a9%e7%90%86ai%e6%97%b6%e4%bb%a3%e6%9d%a5%e4%b8%b4%ef%bc%8c%e5%bd%a9%e5%a6%86%e5%b8%88%e8%81%8c%e4%b8%9a%e8%bf%98%e8%83%bd%e8%b5%b0%e5%a4%9a%e8%bf%9c%ef%bc%9f\/","title":{"rendered":"\u7269\u7406AI\u65f6\u4ee3\u6765\u4e34\uff0c\u201c\u5f69\u5986\u5e08\u201d\u804c\u4e1a\u8fd8\u80fd\u8d70\u591a\u8fdc\uff1f"},"content":{"rendered":"<div class=\"wp-post-series-box series-beauty-insight wp-post-series-box--expandable\">\n\t\t\t<input id=\"collapsible-series-beauty-insight6a5657b6041d3\" class=\"wp-post-series-box__toggle_checkbox\" type=\"checkbox\">\n\t\n\t<label\n\t\tclass=\"wp-post-series-box__label\"\n\t\t\t\t\tfor=\"collapsible-series-beauty-insight6a5657b6041d3\"\n\t\t\ttabindex=\"0\"\n\t\t\t\t>\n\t\t<p class=\"wp-post-series-box__name wp-post-series-name\">\n\t\t\tThis is post 2 of 2 in the series <em>&ldquo;Beauty Insight&rdquo;<\/em>\t\t<\/p>\n\t\t\t<\/label>\n\n\t\t\t<div class=\"wp-post-series-box__posts\">\n\t\t\t<ol>\n\t\t\t\t\t\t\t\t\t<li><a href=\"https:\/\/dev.stories.amorepacific.com\/zh\/amorepacific-%e5%bd%a9%e5%a6%86%e5%b8%88%e7%9c%bc%e4%b8%ad%e7%9a%84k-beauty%e5%9b%bd%e9%99%85%e5%8c%96\/\">\u5f69\u5986\u5e08\u773c\u4e2d\u7684K-Beauty\u56fd\u9645\u5316<\/a><\/li>\n\t\t\t\t\t\t\t\t\t<li><span class=\"wp-post-series-box__current\">\u7269\u7406AI\u65f6\u4ee3\u6765\u4e34\uff0c\u201c\u5f69\u5986\u5e08\u201d\u804c\u4e1a\u8fd8\u80fd\u8d70\u591a\u8fdc\uff1f<\/span><\/li>\n\t\t\t\t\t\t\t<\/ol>\n\t\t<\/div>\n\t<\/div>\n<div class=\"stories_column_wrap coulumn inner1020 zh\">\n<div style=\"text-align: center;\"><img decoding=\"async\" src=\"https:\/\/stories.amorepacific.com\/wp-content\/uploads\/2026\/06\/20260622_bi_img01.jpg\" \/><\/div>\n<p class=\"img_desc_bottom2\">\u6765\u6e90\uff1aAI\u751f\u6210\u56fe\uff0c\u5236\u4f5c\uff1aMinkyung Cha<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap coulumn inner1020 zh\">\n<div class=\"flex_area flex_text_left txt\" style=\"align-items: flex-start\">\n<div class=\"text_area\">\n<div class=\"responsive_txt\">\n<p class=\"fz30 fw600 lh12\" style=\"width: 120px\">#INTRO<\/p>\n<\/div>\n<\/div>\n<p><br class=\"onlyM\" \/><\/p>\n<div class=\"text_area\">\n<div class=\"responsive_txt\">\n<p style=\"font-size: 17px\">\u81ea\u751f\u6210\u5f0fAI\uff08Generative AI\uff09\u95ee\u4e16\u4ee5\u6765\uff0c\u65e0\u6570\u7684\u65b0\u95fb\u62a5\u9053\u548c\u5185\u5bb9\u90fd\u5728\u629b\u51fa\u540c\u4e00\u4e2a\u95ee\u9898\uff1a\u201c\u54ea\u4e9b\u804c\u4e1a\u4f1a\u56e0AI\u800c\u6d88\u5931\uff1f\u201d\u5176\u4e2d\uff0c\u8bf8\u5982\u201c\u5c06\u88abAI\u53d6\u4ee3\u7684\u5341\u5927\u804c\u4e1a\u201d\u4e4b\u7c7b\u7684\u6807\u9898\u66f4\u662f\u8d5a\u8db3\u4e86\u5927\u4f17\u7684\u773c\u7403\u3002AI\u5df2\u7ecf\u4e0d\u518d\u662f\u9065\u4e0d\u53ef\u53ca\u7684\u672a\u6765\u6280\u672f\uff0c\u5b83\u6b63\u5927\u6b65\u8fc8\u5411\u6211\u4eec\u773c\u524d\uff0c\u76f4\u63a5\u5f71\u54cd\u7740\u6211\u4eec\u7684\u5de5\u4f5c\u4e0e\u751f\u8ba1\u3002\u56e0\u6b64\uff0c\u6211\u4eec\u4e0d\u7981\u4f1a\u81ea\u95ee\uff1a\u201c\u6211\u6b63\u5728\u505a\u7684\u5de5\u4f5c\uff0c\u5728\u5341\u5e74\u3001\u4e8c\u5341\u5e74\u540e\u8fd8\u4f1a\u88ab\u9700\u8981\u5417\uff1f<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap coulumn inner1020 zh\">\n<div class=\"responsive_txt\">\n<p class=\"fz30 fw500 lh12\"><span class=\"fz60 ftf-grotesk\"><\/span><span style=\"font-weight:600;\">1. \u82f1\u4f1f\u8fbeCEO\u9ec4\u4ec1\u52cb\u8bbf\u97e9<\/span><\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap artist inner1020 zh\">\n<div class=\"responsive_txt\">\n<p>\u6700\u8fd1\u51e0\u4e2a\u6708\u6765\uff0c\u6700\u5e38\u88ab\u4eba\u63d0\u8d77\u7684\u4eba\u5f53\u5c5e\u82f1\u4f1f\u8fbe\u7684CEO\u9ec4\u4ec1\u52cb\uff08Jensen Huang\uff09\u4e86\u3002\u968f\u7740\u4ed6\u8bbf\u95ee\u97e9\u56fd\u7684\u6d88\u606f\u4ee5\u53ca\u82f1\u4f1f\u8fbe\u80a1\u4ef7\u8d70\u52bf\u6210\u4e3a\u70ed\u95e8\u8bdd\u9898\uff0cAI\u5982\u4eca\u5df2\u4e0d\u518d\u53ea\u662fIT\u884c\u4e1a\u7684\u4e13\u5c5e\u8c08\u8d44\uff0c\u800c\u662f\u6210\u4e3a\u4e86\u5168\u793e\u4f1a\u7684\u5173\u6ce8\u7126\u70b9\u3002<\/p>\n<p>\u73af\u987e\u56db\u5468\uff0c\u6700\u8fd1\u5927\u5bb6\u751a\u81f3\u4f1a\u50cf\u6253\u62db\u547c\u822c\u81ea\u7136\u5730\u804a\u8d77\u80a1\u7968\u548cAI\u7684\u8bdd\u9898\u3002\u968f\u7740\u9a71\u52a8\u5168\u7403AI\u5e02\u573a\u7684\u534a\u5bfc\u4f53\u4ea7\u4e1a\u91cd\u8981\u6027\u4e0e\u65e5\u4ff1\u589e\uff0c\u770b\u5230\u97e9\u56fd\u4f01\u4e1a\u5728\u5168\u7403\u821e\u53f0\u4e0a\u5927\u653e\u5f02\u5f69\uff0c\u6211\u5fc3\u4e2d\u4e5f\u6cb9\u7136\u800c\u751f\u4e00\u79cd\u81ea\u8c6a\u611f\u3002\u6216\u8bb8\u6709\u4eba\u4f1a\u60f3\uff1a\u201c\u600e\u4e48\u4e00\u5bb6\u7f8e\u5986\u4f01\u4e1a\u7a81\u7136\u804a\u8d77\u534a\u5bfc\u4f53\u6765\u4e86\uff1f\u201d\u4f46\u5982\u679c\u8003\u8651\u5230AI\u6280\u672f\u7684\u8fdb\u6b65\u6b63\u5728\u5f7b\u5e95\u6539\u53d8\u6211\u4eec\u7684\u5de5\u4f5c\u73af\u5883\u4e43\u81f3\u4ea7\u4e1a\u7ed3\u6784\uff0c\u8fd9\u5c31\u7edd\u975e\u662f\u4e0e\u5df1\u65e0\u5173\u7684\u201c\u8eab\u5916\u4e8b\u201d\u4e86\u3002<\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap artist inner1020 zh\">\n<div class=\"img_area\">\n<div style=\"text-align: center;\">\n<img decoding=\"async\" src=\"https:\/\/stories.amorepacific.com\/wp-content\/uploads\/2026\/06\/20260622_bi_img06.jpg\" \/><\/div>\n<p><!-- \n\n<p class=\"img_desc_bottom2\">\ubc88\uc5ed \uc5c6\uc74c<\/p>\n\n -->\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap artist inner1020 zh\">\n<div 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class=\"stories_column_wrap artist inner1020 zh\">\n<div class=\"img_area\">\n<div style=\"text-align: center;\">\n<img decoding=\"async\" src=\"https:\/\/stories.amorepacific.com\/zh\/wp-content\/uploads\/sites\/3\/2026\/06\/20260622_bi_img02_cn.jpg\" \/><\/div>\n<p class=\"img_desc_bottom2\">&lt;Chat GPT\u7684\u56de\u7b54&gt;<\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap artist inner1020 zh\">\n<div class=\"responsive_txt\">\n<p>\u503c\u5f97\u5e86\u5e78\u7684\u662f\uff08\uff1f\uff09\uff0cAI\u8bf4\u201c\u5f88\u96be\u88ab\u5b8c\u5168\u53d6\u4ee3\u201d\u3002\u6216\u8bb8\u662f\u56e0\u4e3a\u8fd9\u9879\u5de5\u4f5c\u672c\u8d28\u4e0a\u662f\u5728\u548c\u4eba\u8138\u6253\u4ea4\u9053\u5427\u3002\u4e0a\u5986\u662f\u4e00\u4e2a\u76f8\u5f53\u6311\u5254\u4e14\u7ec6\u817b\u7684\u8fc7\u7a0b\uff0c\u9700\u8981\u89c2\u5bdf\u5bf9\u65b9\u7684\u76ae\u80a4\u72b6\u6001\uff0c\u8c03\u8282\u624b\u6307\u7684\u529b\u5ea6\u4e0e\u89d2\u5ea6\uff0c\u5e76\u6839\u636e\u9762\u90e8\u9aa8\u9abc\u8f6e\u5ed3\u8fdb\u884c\u9488\u5bf9\u6027\u5730\u4fee\u9970\u3002<\/p>\n<p>\u4f46\u4ece\u53e6\u4e00\u4e2a\u89d2\u5ea6\u6765\u770b\uff0c\u8fd9\u53e5\u8bdd\u4e5f\u610f\u5473\u7740\u5f69\u5986\u5e08\u7684\u90e8\u5206\u5de5\u4f5c\u786e\u5b9e\u662f\u53ef\u4ee5\u88ab\u66ff\u4ee3\u7684\u3002\u4e0d\u53ef\u5426\u8ba4\uff0c\u7f8e\u5986\u9886\u57df\u7684\u8bf8\u591a\u76f8\u5173\u6280\u672f\u4e5f\u6b63\u4ee5\u60ca\u4eba\u7684\u901f\u5ea6\u53d1\u5c55\uff0c\u5e76\u53d8\u5f97\u65e5\u76ca\u7cbe\u7ec6\u3002\u90a3\u4e48\uff0c\u6211\u4eec\u672a\u6765\u4f1a\u4e0d\u4f1a\u751f\u6d3b\u5728\u4e00\u4e2a\u201c\u53ea\u9700\u628a\u8138\u653e\u8fdb\u673a\u5668\u91cc\uff0c\u5c31\u80fd\u81ea\u52a8\u5b8c\u6210\u5986\u5bb9\u201d\u7684\u65f6\u4ee3\u5462\uff1f\u5173\u4e8e\u53ef\u80fd\u6027\u7684\u60f3\u8c61\u5982\u6f6e\u6c34\u822c\u6d8c\u73b0\u3002\u5728\u6ce8\u91cd\u611f\u6027\u4e0e\u5ba1\u7f8e\u7684\u7f8e\u5986\u4ea7\u4e1a\u4e2d\uff0c\u6211\u4eec\u5e94\u8be5\u5982\u4f55\u5229\u7528AI\uff1f\u73b0\u5728\u6211\u4eec\u5fc5\u987b\u8981\u8df3\u51fa\u5355\u7eaf\u5730\u60f3\u8c61\uff0c\u8fdb\u884c\u4e25\u8083\u7684\u601d\u8003\u4e86\u3002<\/p>\n<p>\u8bd5\u60f3\u4e00\u4e0b\uff0c\u5f53\u7269\u7406AI\u65f6\u4ee3\u6765\u4e34\uff0c\u7531\u673a\u5668\u4eba\u5f69\u5986\u5e08\u6765\u7ed9\u6211\u4eec\u5316\u5986\u4f1a\u662f\u600e\u6837\u4e00\u79cd\u4f53\u9a8c\uff1f\u6bd4\u8d77\u6700\u7ec8\u5986\u6548\u7684\u5b8c\u7f8e\u7a0b\u5ea6\uff0c\u6211\u9996\u5148\u5192\u51fa\u6765\u7684\u53cd\u800c\u662f\u5bf9\u8fc7\u7a0b\u7684\u62c5\u5fe7\uff0c\u8bf8\u5982\u201c\u4e07\u4e00\u529b\u9053\u6ca1\u62ff\u634f\u597d\uff0c\u5728\u91cd\u8981\u7684\u65e5\u5b50\u7a81\u7136\u628a\u773c\u775b\u5f04\u6de4\u9752\u4e86\u600e\u4e48\u529e\uff1f\u201d\u201c\u673a\u5668\u4eba\u7684\u901f\u5ea6\u4f1a\u6bd4\u4eba\u6162\uff0c\u8fd8\u662f\u66f4\u5feb\u5462\uff1f\u201d\u7b49\u7b49\u3002\u8fd9\u5927\u6982\u662f\u56e0\u4e3a\u5728\u6f5c\u610f\u8bc6\u91cc\uff0c\u6211\u4eec\u4f9d\u7136\u66f4\u4fe1\u4efb\u4eba\u7c7b\u3002<\/p>\n<p>\u636e\u8bf4\u7531\u4e8eAI\u7684\u51fa\u73b0\uff0c\u4e2d\u5c42\u7ba1\u7406\u8005\u5c06\u4e0d\u518d\u88ab\u9700\u8981\uff0c\u672a\u6765\u7684\u7ec4\u7ec7\u7ed3\u6784\u5c06\u6f14\u53d8\u6210\u4e00\u79cd\u5f62\u4f3c\u201c\u6c99\u6f0f\u201d\u7684\u96c6\u7fa4\u6a21\u5f0f\u3002\u90a3\u4e48\uff0c\u4eba\u7c7b\u4e0eAI\u7684\u672c\u8d28\u533a\u522b\u7a76\u7adf\u662f\u4ec0\u4e48\u5462\uff1f\u4e5f\u5c31\u662f\u8bf4\uff0c\u7a76\u7adf\u8c01\u4f1a\u88abAI\u53d6\u4ee3\u800c\u53d8\u5f97\u65e0\u5173\u7d27\u8981\uff0c\u8c01\u53c8\u5c06\u4f9d\u7136\u65e0\u53ef\u66ff\u4ee3\uff1f\u8fd9\u4f9d\u7136\u662f\u4e00\u4e2a\u95ee\u53f7\u3002<\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap coulumn inner1020 zh\">\n<div class=\"responsive_txt\">\n<p class=\"fz30 fw500 lh12\"><span class=\"fz60 ftf-grotesk\"><\/span><span style=\"font-weight:600;\">3. AI\u4e0e\u4eba\u7c7b\u5728\u6267\u884c\u5de5\u4f5c\u4e0a\u6709\u4f55\u5dee\u522b\uff1f<\/span><\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap artist inner1020 zh\">\n<div class=\"img_area\">\n<div style=\"text-align: center;\">\n<img decoding=\"async\" src=\"https:\/\/stories.amorepacific.com\/zh\/wp-content\/uploads\/sites\/3\/2026\/06\/20260622_bi_img03_cn.jpg\" \/><\/div>\n<p class=\"img_desc_bottom2\">&lt;AI\u65f6\u4ee3\u7684\u70ed\u95e8\u804c\u4e1avs\u66ff\u4ee3\u804c\u4e1a\uff0c\u6211\u4eec\u7684\u5b69\u5b50\u9700\u8981\u5177\u5907\u7684\u56db\u79cd\u80fd\u529b\u662f\uff1f&gt; \u6765\u6e90\uff1aKB Think<\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap artist inner1020 zh\">\n<div class=\"responsive_txt\">\n<p>\u4e00\u4efd\u62a5\u544a\u6307\u51fa\uff0c\u53ea\u6709\u4eba\u7c7b\u5728\u4ea4\u6d41\u4e2d\u624d\u80fd\u4ea7\u751f\u201c\u60c5\u611f\u4e0e\u5171\u60c5\u8868\u8fbe\u201d\uff0cAI\u5bf9\u6b64\u65e0\u6cd5\u4f01\u53ca\u3002\u6211\u60f3\u672a\u6765\u968f\u7740\u4eba\u7c7b\u53d8\u5f97\u8d8a\u6765\u8d8a\u5b64\u72ec\uff0c\u7f8e\u5986\u4ea7\u4e1a\u4e2d\u80fd\u591f\u63d0\u4f9b\u60c5\u611f\u5173\u6000\u7684\u6e20\u9053\u5c06\u4f1a\u53d8\u5f97\u6108\u53d1\u91cd\u8981\u3002<\/p>\n<p>\u6700\u8fd1\u6211\u53c2\u52a0\u4e86\u9762\u5411\u7231\u8309\u8389\u592a\u5e73\u6d0b\u5458\u5de5\u7684AI\u8bb2\u5ea7\u65f6\uff0c\u5176\u4e2d\u6709\u4e00\u4e2a\u89c2\u70b9\u7ed9\u6211\u7559\u4e0b\u4e86\u5f88\u6df1\u7684\u5370\u8c61\uff1a\u65e0\u8bbaAI\u53d1\u5c55\u5230\u4f55\u79cd\u7a0b\u5ea6\uff0c\u6700\u6838\u5fc3\u7684\u4f9d\u7136\u662f\u201c\u672c\u8d28\u201d\u3002\u4f5c\u4e3a\u54c1\u724c\u5f69\u5986\u5e08\u7ed9\u987e\u5ba2\u5316\u5986\u65f6\uff0c\u987e\u5ba2\u7ecf\u5e38\u4f1a\u8ba9\u6211\u753b\u5f97\u81ea\u7136\u4e9b\u3002\u7136\u800c\uff0c\u8fd9\u7b80\u7b80\u5355\u5355\u7684\u51e0\u4e2a\u5b57\u80cc\u540e\uff0c\u5374\u9690\u85cf\u7740\u5343\u4eba\u5343\u9762\u7684\u542b\u4e49\u3002\u5bf9\u67d0\u4e9b\u4eba\u6765\u8bf4\uff0c\u201c\u81ea\u7136\u201d\u610f\u5473\u7740\u663e\u5e74\u8f7b\uff1b\u800c\u5bf9\u53e6\u4e00\u4e9b\u4eba\u6765\u8bf4\uff0c\u53ef\u80fd\u6307\u7684\u662f\u8f7b\u70df\u718f\u5986\u7684\u5986\u611f\u3002\u56e0\u6b64\uff0c\u4f18\u79c0\u7684\u5f69\u5986\u5e08\u4e0d\u4ec5\u8981\u4f1a\u503e\u542c\u987e\u5ba2\u7684\u8bf4\u7684\u8bdd\uff0c\u8fd8\u8981\u4f1a\u7efc\u5408\u6355\u6349\u5176\u8868\u60c5\u3001\u6c14\u8d28\u548c\u6240\u5904\u573a\u5408\uff0c\u4ece\u800c\u627e\u5230\u6700\u4f73\u7684\u5986\u5bb9\u65b9\u6848\u3002<\/p>\n<p>\u4e5f\u5c31\u662f\u8bf4\uff0c\u89e3\u8bfb\u5fc3\u7406\u4e0e\u8bed\u5883\u7684\u8fc7\u7a0b\u4f9d\u7136\u662f\u4eba\u7c7b\u7684\u4e13\u5c5e\u9886\u57df\u3002AI\u867d\u7136\u80fd\u8bfb\u53d6\u5e76\u5206\u6790\u6570\u636e\uff0c\u4f46\u81f3\u4eca\u4ecd\u65e0\u6cd5\u5b8c\u7f8e\u6355\u6349\u5230\u8a00\u8bed\u80cc\u540e\u9690\u85cf\u7684\u5fc3\u7406\u56e0\u7d20\u4e0e\u5fae\u5999\u60c5\u611f\u3002\u6b63\u56e0\u5982\u6b64\uff0c\u4eba\u7c7b\u72ec\u6709\u7684\u521b\u9020\u6027\u5448\u73b0\u3001\u60c5\u611f\u5171\u9e23\u3001\u6587\u5316\u89e3\u8bfb\uff0c\u4ee5\u53ca\u7406\u89e3\u4e2a\u4eba\u54c1\u5473\u7684\u80fd\u529b\uff0c\u5728\u672a\u6765\u5c06\u53d8\u5f97\u4e0d\u53ef\u6216\u7f3a\u3002<\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap coulumn inner1020 zh\">\n<div class=\"responsive_txt\">\n<p class=\"fz30 fw500 lh12\"><span class=\"fz60 ftf-grotesk\"><\/span><span style=\"font-weight:600;\">4. AI\u5c06\u5bf9\u4f60\u7684\u804c\u4e1a\u4ea7\u751f\u4ec0\u4e48\u5f71\u54cd<\/span><\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap artist inner1020 zh\">\n<div class=\"responsive_txt\">\n<p>\u867d\u7136\u5e73\u65f6\u4e0d\u613f\u5bf9\u4eba\u63d0\u53ca\uff0c\u4f46\u5f53\u4f60\u8feb\u5207\u60f3\u4ece\u67d0\u4eba\u90a3\u91cc\u5f97\u5230\u7b54\u6848\u65f6\uff0c\u662f\u5426\u4e5f\u66fe\u5411ChatGPT\u5bfb\u6c42\u8fc7\u5efa\u8bae\uff1f\u6211\u4e5f\u66fe\u95ee\u8fc7\u5b83\u4e00\u4e9b\u975e\u5e38\u611f\u6027\u7684\u95ee\u9898\u3002\u5766\u767d\u8bf4\uff0c\u521a\u5f00\u59cb\u6211\u89c9\u5f97\u5b83\u53ea\u4f1a\u5f97\u5230\u4e00\u4e9b\u9648\u8bcd\u6ee5\u8c03\u7684\u56de\u7b54\u3002\u4f46\u51fa\u4e4e\u610f\u6599\u7684\u662f\uff0c\u5b83\u7ed9\u51fa\u7684\u5efa\u8bae\u5c31\u50cf\u662f\u4e00\u4f4d\u8ba4\u8bc6\u4e86\u4e8c\u5341\u5e74\u3001\u5bf9\u6211\u4e86\u5982\u6307\u638c\u7684\u8001\u53cb\uff0c\u8fd9\u8ba9\u6211\u6df1\u53d7\u9707\u64bc\u3002\u540c\u65f6\u6211\u4e5f\u610f\u8bc6\u5230\uff0cAI\u4e0d\u4ec5\u80fd\u63d0\u4f9b\u4fe1\u606f\uff0c\u672a\u6765\u751a\u81f3\u8fd8\u53ef\u4ee5\u63d0\u4f9b\u5fc3\u7075\u4e0a\u7684\u60c5\u611f\u5173\u6000\u3002<\/p>\n<p>\u65e2\u7136\u5b83\u5df2\u7ecf\u80fd\u8bf4\u51fa\u629a\u6170\u4eba\u5fc3\u7684\u8bdd\u8bed\uff0c\u90a3\u4e48\u672a\u6765\u7684\u6280\u672f\u7a76\u7adf\u4f1a\u53d1\u5c55\u5230\u4ec0\u4e48\u9ad8\u5ea6\uff0c\u804c\u573a\u751f\u6001\u53c8\u5c06\u53d1\u751f\u600e\u6837\u7ffb\u5929\u8986\u5730\u7684\u53d8\u5316\uff1f\u5982\u679c\u4f60\u4e5f\u548c\u6211\u4e00\u6837\uff0c\u5bf9\u201c\u6211\u7684\u804c\u4e1a\u5728\u672a\u6765\u8fd8\u80fd\u8d70\u591a\u8fdc\u201d\u5145\u6ee1\u597d\u5947\uff0c\u6211\u63a8\u8350\u5927\u5bb6\u4e00\u4e2a\u7f51\u7ad9\u3002\u8fd9\u4e2a\u7f51\u7ad9\u53ef\u4ee5\u9884\u6d4bAI\u5bf9\u804c\u4e1a\u7684\u5f71\u54cd\uff0c\u5f97\u5206\u8d8a\u63a5\u8fd1100\u5206\uff0c\u5219\u610f\u5473\u7740\u8be5\u804c\u4e1a\u6d88\u5931\u6216\u88ab\u53d6\u4ee3\u7684\u6982\u7387\u8d8a\u9ad8\u3002\u5927\u5bb6\u4e0d\u59a8\u62b1\u7740\u8da3\u5473\u7684\u5fc3\u6001\u53bb\u6d4b\u8bd5\u4e00\u4e0b\u3002<\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap artist inner1020 zh\">\n<div class=\"img_area\">\n<div style=\"text-align: center;\">\n<a href=\"https:\/\/aichanging.work\/en\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/stories.amorepacific.com\/wp-content\/uploads\/2026\/06\/20260622_bi_img04.jpg\" \/><\/a><\/div>\n<p class=\"img_desc_bottom2\">&lt;\u5206\u6790AI\u7ed9\u804c\u4e1a\u5e26\u6765\u54ea\u4e9b\u53d8\u5316\u7684\u7f51\u7ad9&gt;<\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap coulumn inner1020 zh\">\n<div class=\"responsive_txt\">\n<p class=\"fz30 fw500 lh12\"><span class=\"fz60 ftf-grotesk\"><\/span><span style=\"font-weight:600;\">5. AI\u554a\uff0c\u80fd\u5e2e\u6211\u9884\u6d4b\u4e00\u4e0b\u672a\u6765\u5417\uff1f<\/span><\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap artist inner1020 zh\">\n<div class=\"img_area\">\n<div style=\"text-align: center;\">\n<img decoding=\"async\" src=\"https:\/\/stories.amorepacific.com\/wp-content\/uploads\/2026\/06\/20260622_bi_img05.jpg\" \/><\/div>\n<p class=\"img_desc_bottom2\">&lt;AI\u9884\u6d4b\u672a\u6765\u7684\u7f8e\u5986\u5e97\u94fa\u5168\u666f&gt; \u6765\u6e90\uff1aAI\u751f\u6210\u56fe\uff0c\u5236\u4f5c\uff1aMinkyung Cha<\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap artist inner1020 zh\">\n<div class=\"responsive_txt\">\n<p>\u6700\u540e\uff0c\u6211\u60f3\u5411\u5927\u5bb6\u5c55\u793a\u4e00\u4e2a\u7528ChatGPT\u8bbe\u5b9a\u63d0\u793a\u8bcd\u5e76\u7528Midjourney\u89c6\u89c9\u5316\u5448\u73b0\u7684\u4f5c\u54c1\u3002\u8fd9\u662f\u4e00\u4e2a\u9887\u6709\u300a\u661f\u7403\u5927\u6218\u300b\u98ce\u683c\u7684\u672a\u6765\u7f8e\u5986\u95e8\u5e97\u5168\u666f\uff0c\u611f\u89c9\u50cf\u662f\u628a\u7814\u7a76\u6240\u4e0e\u95e8\u5e97\u5408\u4e8c\u4e3a\u4e00\u3002\u6839\u636eAI\u9884\u6d4b\u7684\u573a\u666f\uff0c\u672a\u6765\u7684\u5f69\u5986\u5e08\u9664\u4e86\u8981\u5177\u5907\u539f\u6765\u7684\u670d\u52a1\u4e0e\u54a8\u8be2\u80fd\u529b\u5916\uff0c\u4f3c\u4e4e\u8fd8\u9700\u8981\u517c\u5177\u6570\u636e\u89e3\u8bfb\u548cAI\u5e94\u7528\u80fd\u529b\u3002<\/p>\n<p>\u6362\u4e2a\u89d2\u5ea6\u6765\u770b\uff0c\u968f\u7740AI\u7684\u53d1\u5c55\uff0c\u4ece\u4e1a\u8005\u53d1\u6325\u4f5c\u7528\u7684\u7a7a\u95f4\u662f\u5426\u4f1a\u53d8\u5f97\u66f4\u5e7f\uff1f\u5982\u679c\u4eba\u4eba\u90fd\u80fd\u5c06\u6280\u672f\u8fd0\u7528\u5230\u65d7\u9f13\u76f8\u5f53\u7684\u6c34\u5e73\uff0c\u90a3\u4e48\u62c9\u5f00\u5dee\u8ddd\u7684\u5c06\u4e0d\u518d\u662f\u6280\u672f\u672c\u8eab\uff0c\u800c\u662f\u901a\u8fc7\u6280\u672f\u6240\u4ea4\u4ed8\u7684\u201c\u987e\u5ba2\u4f53\u9a8c\u201d\u3002\u4ece\u8fd9\u4e2a\u610f\u4e49\u4e0a\u8bf4\uff0c\u4f5c\u4e3a\u8fde\u63a5\u6280\u672f\u4e0e\u987e\u5ba2\u7684\u4e2d\u4ecb\u8005\uff0c\u6211\u66f4\u613f\u610f\u76f8\u4fe1\u5f69\u5986\u5e08\u4f9d\u7136\u662f\u4e0d\u53ef\u66ff\u4ee3\u7684\u4eba\u7c7b\u5de5\u4f5c\u2014\u2014\u901a\u8fc7\u7ed3\u5408AI\u7684\u5206\u6790\u7ed3\u679c\uff0c\u53bb\u5e2e\u52a9\u987e\u5ba2\u771f\u6b63\u4e86\u89e3\u81ea\u5df1\u7684\u808c\u80a4\u5e76\u966a\u4f34\u5979\u4eec\u53d1\u73b0\u4e13\u5c5e\u4e8e\u81ea\u5df1\u7684\u7f8e\u4e3d\u3002<\/p>\n<p>\u8fd9\u7bc7\u6587\u7ae0\u4e3b\u8981\u662f\u4ece\u6211\u4f5c\u4e3a\u5f69\u5986\u5e08\u7684\u804c\u4e1a\u89c6\u89d2\u5c55\u5f00\u63a2\u8ba8\u7684\u3002\u4f46\u6211\u5e0c\u671b\u8eab\u5904\u7f8e\u5986\u4ea7\u4e1a\u7684\u6211\u4eec\u6bcf\u4e00\u4e2a\u4eba\uff0c\u90fd\u80fd\u5171\u540c\u601d\u8003\u6211\u4eec\u5728\u672a\u6765\u9700\u8981\u627f\u62c5\u600e\u6837\u7684\u65b0\u89d2\u8272\u3002\u6bd5\u7adf\u50cf\u8fd9\u6837\u6df1\u523b\u7684\u547d\u9898\uff0c\u4e0d\u662f\u8f7b\u6613\u80fd\u4eceAI\u90a3\u91cc\u95ee\u51fa\u7b54\u6848\u7684\u3002<\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div class=\"stories_column_wrap coulumn inner1020\">\n<div class=\"responsive_txt\">\n<table class=\"Employee\" min-height: 200px;>\n<tbody>\n<tr>\n<td class=\"emp-photo-col mo_hide\" style=\"padding: 0px;\" rowspan=\"2\"><img decoding=\"async\" class=\"emp-photo mo_hide\" src=\"https:\/\/stories.amorepacific.com\/wp-content\/uploads\/2026\/01\/AS-PROFILE-NEW_CMK04.png\" alt=\"Profile Photo\" \/><\/td>\n<td class=\"emp-profile-col\" style=\"border-bottom: 0px solid #eee; padding-bottom: 0px;\">\n<div class=\"cell-inner\"><img decoding=\"async\" class=\"emp-photo pc_hide mo_view mo_photo\" src=\"https:\/\/stories.amorepacific.com\/wp-content\/uploads\/2026\/01\/AS-PROFILE-NEW_CMK04.png\" alt=\"Profile Photo\" \/><\/p>\n<h2 class=\"emp-name\">Min-kyung Cha<\/h2>\n<\/div>\n<\/td>\n<td class=\"emp-note-col mo_hide\" style=\"border-top: 0px solid #eee; vertical-align: top;\">\n<div class=\"cell-inner\" style=\"padding-top: 10px;\">\n<h2 class=\"emp-name\"> <\/h2>\n<\/div>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"emp-profile-col\" style=\"border-top: 0px solid #eee; vertical-align: top;\">\n<div class=\"emp-title\" style=\"margin-top: -5px;\">Amorepacific<span class=\"emp-meta1\" style=\"font-size: 16px; margin-left: 8px;\">HERA BX Team<\/span><\/div>\n<div class=\"cell-inner\" style=\"padding-top: 10px;\">\n<div class=\"emp-meta2\" style=\"margin-bottom: 10px; font-size: 16px;\">\u5168\u7403\u5f69\u5986\u57f9\u8bad\u5e08<\/div>\n<div class=\"emp-meta2\"><a href=\"mailto:comm_strategy@amorepacific.com\"> <img decoding=\"async\" style=\"height: 24px; vertical-align: middle; margin-left: 10px; float: right;\" src=\"https:\/\/stories.amorepacific.com\/wp-content\/uploads\/2025\/08\/icon_email_w.webp\" alt=\"Email\" \/><\/a> <a href=\"https:\/\/www.instagram.com\/makeup_chakoa\/\" target=\"_blank\" rel=\"noopener\"> <img decoding=\"async\" style=\"height: 22px; vertical-align: middle; margin-left: 10px; float: right; margin-top: 1px;\" src=\"https:\/\/stories.amorepacific.com\/wp-content\/uploads\/2025\/08\/AS_PRO-icon_INSTA.png\" alt=\"Instagram\" \/><\/a><\/div>\n<\/div>\n<\/td>\n<td class=\"emp-note-col\" style=\"border-top: 0px solid #eee; padding-bottom: 30px;\">\n<div class=\"cell-inner\" style=\"padding-top: 0px;\">\n<ul class=\"emp-bullets\">\n<li style=\"font-size: 16px;\">\u81f4\u529b\u4e8e\u8d85\u8d8a\u5355\u7eaf\u7684\u5f69\u5986\u6280\u5de7\uff0c\u5c06\u9996\u5c14\u7f8e\u5986\u6587\u5316\u4e0e\u5168\u7403\u8d8b\u52bf\u540c\u5168\u7403\u5e02\u573a\u53ca\u7231\u8309\u8389\u592a\u5e73\u6d0b\u7d27\u5bc6\u76f8\u8fde\u7684K-\u6587\u5316\u4f20\u64ad\u8005\u3002<\/li>\n<\/ul>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>This is post 2 of 2 in the series &ldquo;Beauty Insight&rdquo; \u5f69\u5986\u5e08\u773c\u4e2d\u7684K-Beauty\u56fd\u9645\u5316 \u7269\u7406AI\u65f6\u4ee3\u6765\u4e34\uff0c\u201c\u5f69\u5986\u5e08\u201d\u804c\u4e1a\u8fd8\u80fd\u8d70\u591a\u8fdc\uff1f \u6765\u6e90\uff1aAI\u751f\u6210\u56fe\uff0c\u5236\u4f5c\uff1aMinkyung Cha &nbsp; &nbsp; #INTRO \u81ea\u751f\u6210\u5f0fAI\uff08Generative AI\uff09\u95ee\u4e16\u4ee5\u6765\uff0c\u65e0\u6570\u7684\u65b0\u95fb\u62a5\u9053\u548c\u5185\u5bb9\u90fd\u5728\u629b\u51fa\u540c\u4e00\u4e2a\u95ee\u9898\uff1a\u201c\u54ea\u4e9b\u804c\u4e1a\u4f1a\u56e0AI\u800c\u6d88\u5931\uff1f\u201d\u5176\u4e2d\uff0c\u8bf8\u5982\u201c\u5c06\u88abAI\u53d6\u4ee3\u7684\u5341\u5927\u804c\u4e1a\u201d\u4e4b\u7c7b\u7684\u6807\u9898\u66f4\u662f\u8d5a\u8db3\u4e86\u5927\u4f17\u7684\u773c\u7403\u3002AI\u5df2\u7ecf\u4e0d\u518d\u662f\u9065\u4e0d\u53ef\u53ca\u7684\u672a\u6765\u6280\u672f\uff0c\u5b83\u6b63\u5927\u6b65\u8fc8\u5411\u6211\u4eec\u773c\u524d\uff0c\u76f4\u63a5\u5f71\u54cd\u7740\u6211\u4eec\u7684\u5de5\u4f5c\u4e0e\u751f\u8ba1\u3002\u56e0\u6b64\uff0c\u6211\u4eec\u4e0d\u7981\u4f1a\u81ea\u95ee\uff1a\u201c\u6211\u6b63\u5728\u505a\u7684\u5de5\u4f5c\uff0c\u5728\u5341\u5e74\u3001\u4e8c\u5341\u5e74\u540e\u8fd8\u4f1a\u88ab\u9700\u8981\u5417\uff1f &nbsp; &nbsp; 1. \u82f1\u4f1f\u8fbeCEO\u9ec4\u4ec1\u52cb\u8bbf\u97e9 &nbsp; \u6700\u8fd1\u51e0\u4e2a\u6708\u6765\uff0c\u6700\u5e38\u88ab\u4eba\u63d0\u8d77\u7684\u4eba\u5f53\u5c5e\u82f1\u4f1f\u8fbe\u7684CEO\u9ec4\u4ec1\u52cb\uff08Jensen Huang\uff09\u4e86\u3002\u968f\u7740\u4ed6\u8bbf\u95ee\u97e9\u56fd\u7684\u6d88\u606f\u4ee5\u53ca\u82f1\u4f1f\u8fbe\u80a1\u4ef7\u8d70\u52bf\u6210\u4e3a\u70ed\u95e8\u8bdd\u9898\uff0cAI\u5982\u4eca\u5df2\u4e0d\u518d\u53ea\u662fIT\u884c\u4e1a\u7684\u4e13\u5c5e\u8c08\u8d44\uff0c\u800c\u662f\u6210\u4e3a\u4e86\u5168\u793e\u4f1a\u7684\u5173\u6ce8\u7126\u70b9\u3002 \u73af\u987e\u56db\u5468\uff0c\u6700\u8fd1\u5927\u5bb6\u751a\u81f3\u4f1a\u50cf\u6253\u62db\u547c\u822c\u81ea\u7136\u5730\u804a\u8d77\u80a1\u7968\u548cAI\u7684\u8bdd\u9898\u3002\u968f\u7740\u9a71\u52a8\u5168\u7403AI\u5e02\u573a\u7684\u534a\u5bfc\u4f53\u4ea7\u4e1a\u91cd\u8981\u6027\u4e0e\u65e5\u4ff1\u589e\uff0c\u770b\u5230\u97e9\u56fd\u4f01\u4e1a\u5728\u5168\u7403\u821e\u53f0\u4e0a\u5927\u653e\u5f02\u5f69\uff0c\u6211\u5fc3\u4e2d\u4e5f\u6cb9\u7136\u800c\u751f\u4e00\u79cd\u81ea\u8c6a\u611f\u3002\u6216\u8bb8\u6709\u4eba\u4f1a\u60f3\uff1a\u201c\u600e\u4e48\u4e00\u5bb6\u7f8e\u5986\u4f01\u4e1a\u7a81\u7136\u804a\u8d77\u534a\u5bfc\u4f53\u6765\u4e86\uff1f\u201d\u4f46\u5982\u679c\u8003\u8651\u5230AI\u6280\u672f\u7684\u8fdb\u6b65\u6b63\u5728\u5f7b\u5e95\u6539\u53d8\u6211\u4eec\u7684\u5de5\u4f5c\u73af\u5883\u4e43\u81f3\u4ea7\u4e1a\u7ed3\u6784\uff0c\u8fd9\u5c31\u7edd\u975e\u662f\u4e0e\u5df1\u65e0\u5173\u7684\u201c\u8eab\u5916\u4e8b\u201d\u4e86\u3002 &nbsp; &nbsp; &nbsp; \u6211\u8111\u6d77\u4e2d\u4e0d\u7981\u95ea\u8fc7\u4e00\u4e2a\u5ff5\u5934\uff1a\u5982\u679c\u7231\u8309\u8389\u592a\u5e73\u6d0b\u5904\u4e8e\u73b0\u4ee3\u3001\u4e09\u661f\u3001SK\u6d77\u529b\u58eb\u8fd9\u6837\u7684\u4f4d\u7f6e\uff0c\u90a3\u4e48\u5bf9\u6211\u4eec\u800c\u8a00\uff0c\u8c01\u4f1a\u662f\u50cf\u82f1\u4f1f\u8fbe\u4e00\u6837\u7684\u5b58\u5728\u5462\uff1f\u662f\u4e1d\u8299\u5170\uff0c\u8fd8\u662f\u5df4\u65af\u592b\uff08BASF\uff0c\u5168\u7403\u5316\u5986\u54c1\u539f\u6599\u5de8\u5934\uff09\uff1f\u968f\u7740\u751f\u6210\u5f0fAI\u7684\u666e\u53ca\uff0c\u5404\u884c\u5404\u4e1a\u90fd\u8fce\u6765\u4e86\u53d8\u9769\u7684\u53ef\u80fd\u6027\u3002\u5728\u7269\u7406AI\uff08Physical AI\uff09\u6b63\u5f0f\u5168\u9762\u878d\u5165\u6211\u4eec\u7684\u65e5\u5e38\u751f\u6d3b\u4e4b\u524d\uff0c\u6211\u60f3\u548c\u5927\u5bb6\u4e00\u8d77\u63a2\u8ba8\uff0c\u6211\u4eec\u7684\u804c\u4e1a\u7a76\u7adf\u80fd\u5426\u5e78\u5b58\u4e0b\u6765\uff1f &nbsp; &nbsp; 2. \u5f69\u5986\u5e08\u8fd9\u4e2a\u804c\u4e1a\u8fd8\u80fd\u8d70\u591a\u8fdc\uff1f &nbsp; 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&nbsp; 3. 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